Shakespeare
Shakespeare has been the leader in quality, affordable fishing tackle since 1897.
Our inspiration comes from over 120 years of passion and experience. From Ugly Stik to our Catch More Fish kits, to our best in class line of licensed kid’s products, Shakespeare offers something for the whole family and all levels of experience.
Our objective is simple: Make fishing easy and enjoyable.
Shakespeare are the exclusive fishing tackle sponsor of the Angling Trust’s Get Fishing programme of events.
The agreement sees Shakespeare working with our Get Fishing team to help promote angling to encourage more people to take up fishing or go fishing more often. They also support our Reel Education project which promotes fishing through curriculum-based lessons and activities in primary schools.